Maintaining and growing UCC UK & Ireland's corporate LinkedIn presence. The key goal is to grow an audience and position UCC UK&I as an authority in the coffee space, that supports their growth goals.
Client
UCC Coffee
Year
May 2024 - Present
Services
LinkedIn Management
Content Creation
LinkedIn Training for Sales Team
Stats
20% increase in followers
Increased visibility over competitors in this space
Appearing in searches more frequently
At the core of our content strategy was a desire to educate and inform the audience on what UCC Coffee could do. We also provided LinkedIn training to UCC's Sales Team.
UCC UK & Ireland has seen a consistent follower growth, gaining around 100 followers per month. Their engagement rate sits above their competitors and we often see an increase in search appearances which means we are increasing their visibility.
We hosted a LinkedIn Workshop with their Sales Team to get them up to speed on the LinkedIn strategy and show how they can support it with their own content on their personal pages.
