Outhouse by hand trialed their first custom DJ booth giveaway competition, they wanted to boost awareness and conversions with a paid campaign.
Client
Outhouse
Year
December 2025
Services
Paid Social
Stats
ROAS: 2.9
CPC: £0.35
CPM: £7.37
"We worked with Social etc. to set up and manage the meta ads for our first competition for our website.
Dan from Social etc. worked with us to understand our goals and created a really successful ad campaign for the first DJ booth competition for our business, Outhouse.
Dan communicated really well and explained everything giving us faith in the process which is really important when spending money on advertising. Starting an ad campaign, especially knowing the amount of ad spend we were expecting to spend was daunting, but Dan put our mind at ease and I’m so pleased with the outcome. So much so that we are working with Social etc. again for another campaign."
Greg Barnard
Owner
Greg at Outhouse provided the Ad Creative and Ad Copy, so it was up to Social etc. to ensure that these wonderful assets didn't go to waste. We had to build an effective, highly targeted campaign to ensure that we achieved a high ROAS (Return on Ad Spend)
We trialed some beautiful reels initially that spoke directly to the giveaway and had strong early results, but we were beginning to experience a degree of ad fatigue due to an increasing frequency of delivery.
The introduction of fresh UGC style ads gave the campaign the boost it needed at the right time to make this a highly successful campaign.
All core performance metrics were far beyond an acceptable tolerance, and Outhouse by Hand had an overall profitable campaign.
